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10 Best Practices for Evergreen SEO


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From page optimization on your website to keyword research, building backlinks and more, there are a lot of things you can do to get higher search engine rankings.

While the search engine algorithms that determine rankings often change, there will always be tried and true SEO techniques that are proven to help you rise higher in the rankings and here are just in my opinion


The 10 Most Helpful Practices for SEO


1. Keyword Research: Keyword research is the foundation of any successful SEO strategy. It involves identifying the keywords and phrases that your target audience is searching for and optimizing your website's content around them. By using tools like Google Keyword Planner or SEMrush, you can find the right keywords to target and ensure that your website's content is relevant to your audience's search queries.


2. On-Page Optimization: On-page optimization involves optimizing your website's pages with relevant keywords, meta tags, and descriptions. It also includes optimizing your website's images, videos, and other media. By ensuring that your website is mobile-friendly and has a fast loading speed, you can improve your website's user experience and increase its chances of ranking higher in search engine results pages.


3. Content Creation: Content creation is an essential part of any successful SEO strategy. By creating high-quality, relevant, and engaging content that provides value to your audience, you can improve your website's visibility in search engine results pages and drive more traffic to your website. It's important to use keywords in your content, but avoid keyword stuffing, which can hurt your website's SEO.


4. Link Building: Link building involves building high-quality backlinks to your website from other reputable websites. This can help improve your website's authority and increase its chances of ranking higher in search engine results pages. You can use guest blogging, broken link building, and other link building tactics to improve your website's backlink profile.


5. Social Media Optimization: Social media optimization involves optimizing your social media profiles and sharing your content on social media platforms. By using social media to engage with your audience and build your brand, you can increase your website's visibility and drive more traffic to your website.


6. Local SEO Optimization: Local SEO optimization involves optimizing your website for local search results. This includes using local keywords, creating a Google My Business page, and getting listed in local directories. By optimizing your website for local search results, you can increase your website's visibility to local customers and drive more targeted traffic to your website.


7. Schema Markup: Schema markup is a type of code that provides search engines with additional information about your website's content. By using schema markup, you can improve your website's visibility in search engine results pages and increase its chances of ranking higher for relevant search queries.


8. User Experience Optimization: User experience optimization involves optimizing your website's user experience by improving navigation, reducing bounce rates, and providing a seamless experience for your users. By improving your website's user experience, you can increase your website's engagement and reduce its bounce rate, which can help improve its SEO.


9. Mobile Optimization: Mobile optimization involves optimizing your website for mobile devices. This includes using responsive design, optimizing images, and reducing page load times to improve your website's mobile performance. By optimizing your website for mobile devices, you can improve your website's user experience and increase its chances of ranking higher in mobile search results.


10. Analytics and Tracking: Analytics and tracking involves using analytics tools like Google Analytics to track your website's performance. By using this data to identify areas for improvement and optimize your website's SEO, you can improve your website's visibility in search engine results pages and drive more targeted traffic to your website.

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